Will Barack Obama Gain Votes From Xbox 360 Gamers?
October 16, 2008
Hollywood (dbTechno) - Democratic presidential candidate Barack Obama did something no candidate has ever done before, he advertised to gamers through the online game Burnout Paradise City on the Xbox 360, as well as other games.
The new Obama ads are posted on signs and billboards on the Xbox 360 game for gamers to see while driving around the city in the game.
On top of that, Obama has also taken out ads in other games such as Madden NFL ‘09, Guitar Hero III: Legends of Rock, etc.
The idea is to target the 18-34 male demographic out there playing these games.
The ads feature a picture of Obama, as well as a path to their campaign site VoteForChange.com.
The ads appear through the Xbox 360 games which allow for ads to be updated over the internet.
The ads are running in 10 battleground states, and will continue to do so through election day.
With the average gamer being around 30 - 35-years old, thsi could prove to truly bring some votes the way of Barack Obama.
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