Cyber Monday deals help U.S. retailers sustain Thanksgiving weekend sales gains
More and more shoppers are realizing the power of online shopping for most of their needs and wants. For years now, a growing number of people skip the traditional mall shopping sprees typical of Black Friday to do their shopping online.
Accrding to IBM Coremetrics, Cyber Monday sales were up 33% in 2011 compared to sales of 2010, a huge increase even from previous years.
Shoping online saves gas, time, hassle and often times money. Retailers are now taking advantage of that trend and starting alternative shopping days for those who aren’t interested in Black Friday shopping.
In that spirit, online retailers are offering great deals starting today with what’s termed “Cyber Monday” specials.
Is this a simple fad like the rebate sales that kicked off when President Bush sent out income tax rebate checks to every worker?
Professor Carol Kaufman-Scarborough of Rutgers thinks not. She said, “Retailers have built upon how people prefer to shop, while recognizing that many also prefer to celebrate the holiday with family and friends rather than braving the frenzy of Black Friday shopping.” The trend has been going for years but it was only just two years ago that Cyber Monday generated sales of over $1B in a single day.
With deep discounts being offered on a range of goods with free shipping and handling and with for a little extra money professional gift wrapping, there’s an awful lot of pluses to shopping online and relatively few to braving the hordes who stampede for the coveted holiday purchases.
Some experts say Cyber Monday is overrated, especially with how online retailers bombard shoppers with offers weeks before.
“Cyber Monday is passé,” says Fiona Dias, chief strategy officer of ShopRunner.com, a shopping service that offers two-day shipping promises for online retail sites. “It’s passé because if (a retailer) plans to sell 1,000 widgets over a five-day period at 20% off, and they’ve sold out by Saturday, then you don’t need to sell any more at 20% off by Monday.”
The Monday after Thanksgiving, Nov. 26, 2012, is Cyber Monday. Amazon.com, however, will begin its cyber deals on Sunday, Nov. 25, 2012, and has turned Cyber Monday to “Cyber Monday Deals Week”.
Amazon.com’s Cyber Monday website promises the following:
60% off a Panasonic VIERA 55-Inch TV
Samsung 40-Inch 3D Slim LED HDTV, $747.99
50% off Nikon COOLPIX S9200 Digital Camera
40% off Panasonic LUMIX DMC-LX7 Digital Camera
JBL High-Performance Complete 6-Piece Home Theater Speaker System, $349.99
10% off Beats by Dr. Dre headphones and select Bose headphones
Up to 70% off select top brand headphones, including V-MODA, MEElectronics, Sony and more
Dell Inspiron 15.6-Inch Laptop, $399.99
HGST Touro Desk 4 TB External Hard Drive, $169.99
80% off thousands of Kindle books
Brave (Three-Disc Collector’s Edition), $8.96
Harry Potter and the Deathly Hallows, Part 2 (+UltraViolet Digital Copy), $1.96
Up to 40% off select Crayola items
$50 off select Power Wheels
Angry Birds King Pig Castle (Amazon Exclusive), $29.99
$25 off purchase of $60 or more on select Fisher-Price toys
Polly Pocket Wall Party Ultimate Playset, $49.99
Dyson DC25 Ball All-Floors Upright Vacuum Cleaner, $299
Skybar Wine Set, $63.99
Sunbeam MixMaster Stand Mixer, $49.97
Ginsu Chikara Series 5-Piece Bamboo Block Set, $39.99
Manduka Go-Getter Prolite Yoga Kit, $59.99
Timex Women’s Ironman Race Trainer Heart Rate Monitor Watch, $89.95
Invicta Women’s Angel Mother-Of-Pearl Dial Crystal Accented Watch, $49.99
Stuhrling Men’s Classic Delphi Chamberlain Mechanical Skeleton Silver Dial Watch Set, $74.99
Diamond stud earrings starting at $39.99
Up to 60% off sweaters and fleece for men, women, kids and baby
$20 off purchase of $100 and $50 off purchase of $200 on select shoes, boots and handbags
Mothers Hardcore Enthusiast Car Care Kit, $55.99
$20 off purchase of $100 or more on select Porter-Cable tools
M-Audio Venom 49 Synthesizer, $189.99
All prices available at select times and while supplies last.
Cyber Monday At Walmart
Walmart will offer the single biggest savings of its Cyber Week event on hot items such as:
Samsung 55″ 1080p Class LED Smart 3D HDTV – $1498 ($1,000 savings)
Samsung 40″ 1080p Class LED HDTV – $598 (nearly $400 savings)
Xbox 360 Skylanders Family Fun Bundle – $159 (nearly $100 savings)
Double Power T-711 with WiFi 7″ Tablet, Featuring Android 4.0 – $59 (nearly $40 savings)
Little Tikes Kitchen – $50 (nearly $30 savings)
“We’re making this a holiday to remember with our biggest savings ever for Cyber Monday, expanded free shipping to home on more electronics and toys than ever before, and the option to pay cash for online gifts,” said Joel Anderson, President & CEO, Walmart.com U.S. “Plus, we’re adding new online, mobile and social options that give Walmart customers who ‘get connected’ early, exclusive access to the best deals.”
Sears online Cyber Monday 2012 sale:
- Maytag® 3.6-cu. ft. load washer and Maytag® 7.0-cu. ft. dryer – $399.99 each
- NordicTrack elliptical – $499.99
- Kenmore Elite® 5-qt. stand mixer – $169.99
- Coats and cold weather accessories, sleepwear, holiday dresses and dress wear for the family – up to 50 percent off, plus an extra 10 percent off online
- 50 percent savings on the Craftsman® 192-pc. Mechanics tool set with trifold case – $99.99
- Simmons Bixby Rocker Recliner $229.99
- Kenmore 24-inch built-in stainless steel dishwasher with Sani-Rinse – $270.74
Kmart’s online Cyber Monday 2012 sale:
- Houston 7.5′ mixed pine pre-lit tree – 50% off
- Fur real Friends Bouncy My Happy To See Me Puppy – $24.99
- WWE Brawling Buddies – $18.99
- Pulse Charger Electric Scooter – $71.99
- Essential Home 5 Piece Dining set – $99.99
- Kids and baby apparel – 50% off
- All Fine Jewelry – 80% off