Seven New Kindles
Amazon announced yesterday that the online merchant would be expanding their line of Kindle products.
The company will be offering updated models of current tablets while reducing the price of earlier releases. The new tablets will have staggered release date from September 14 through November 20, reports The L.A. Times.
Amazon unveiled three new Kindle Fire HD tablets. Sizes range from 7 to 8.9 inches are equipped with WiFi or 4G capabilities with prices starting at $199. Other products include an upgraded Kindle Fire for $159 and a new e-reader for just $69 said Amazon founder and chief executive Jeff Bezos.
“Kindle Fire HD is not only the most advanced hardware, it’s also a service,” Bezos told reporters in Santa Monica, California.
“When combined with our enormous content ecosystem, unmatched cross-platform interoperability and standard-setting customer service, we hope people will agree that Kindle Fire HD is the best high-end tablet anywhere, at any price.”
The online giant also has two versions of the new Paperwhite e-reader which feature a front-lit design. Both models offer nearly eight weeks of battery power and high resolution. Products range in price from $119 to $179.
Amazon is willing to upgrade its product line and offer lower prices in order to capitalize on the growing demand for digital media and e-books.
Amazon’s stock jumped $5.16, or 2.1 per cent, to close Thursday at $251.38. Earlier in the day, it hit a record high of $252.70.